Before we decide, we minimize the choices down to two favourites and the last step is the final Black & White sorting: one choice will make it – it´s “in” and the other one is “out”.
The one we choose will be included from then on in our “future”. Our opinion decided: THIS matches for our development plan best.
I asked myself lately: how do we choose at all? What´s the starting point, the first idea we have when going for change? And then more importantly I thought about the second thought, the one which will escort this choice? The result of our decision will stay with us. It´s for long-term change. Everything which is something long-termly is called strategy.
I am reading Joe Calloways book “Becoming a Category of One”, now for a second time. Joe is an expert in helping companies get even better and he explains several times that companies tend to not go for their best but concentrate to rather compare to other companies and lose track in improving their business. And right here is where I thought: what is going wrong that they lose track? How do they think?
OLD School Strategies:
I well recall affirmations like “eye for an eye” or “you beat the enemy with its own weapon”, when it comes to competition in life. Many people grew up with secrets like “everyone gets what one deserves” and apply such thinking in their daily life, sports and work. I don´t think that this still works for us and our future. It is a duplicated opinion made of old psychological standards. It creates dynamics and has some game character to me.
NEW Age Strategies:
The IT industry delivers new insights of how we function with our brain structure, psychological. If we delete the old affirmations, which might have been motivators with the effect to challenge ourselves we have to think and act differently now. Joe Calloway – Check out: http://joecalloway.com/ – talks about to focus on what works and to give extra value to our customers. He describes how to become outstanding and still be in the business, as the N°1. His advice is to become a Category of One by following this ….. and that …. advice instead of concentrating on beating the competitors in the field. And I tend to point out that we rather get what we´re prepared to get because that´s the only way to keep it. Do you agree?
Check your second thought, the one for the strategy, next time you go for a long-term decision.
BE A DECISION MAKER. BECOME OUTSTANDING.
rita jaskolla – Leadership Architect –